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Detailed
Curriculum
Session1: Understanding
the Concept of Growth
Dimensions of Business
Growth and the Dynamics Involved, Different Growth Objectives,
Steps for Managing Different Growth Objectives, Four
Categories of Expansions.
Session 2:
Risk and Strategies Involved
Founder's Syndrome
(During the Tenure of Founder),Different risks faced
during the growth stage, Strategies to Avoid those Risk.
Session 3:
Franchising
Introduction to
Franchising, Methods of Franchising, How Franchising
Works,
Session 4:
Franchising contd..
The Rights and
Duties of :Franchisee & Franchisor, The Advantages
& Disadvantages of Franchising for: Franchisee &
Franchisor, Franchising in India.
Session 5:
Case Discussion.
Session 6:
Joint Ventures:
Introduction to
Joint Venture, Steps In Forming a Joint Venture, Advantages
and Disadvantages of Joint Ventures, Important Factors
to be considered.
Session 7:
Strategic Alliance
Understanding
Strategic Alliance, Steps Involved in establishing a
Strategic Alliance, Advantages and Disadvantages of
Strategic Alliances, Reasons of Success and Failure
of Strategic Alliances.
Session 8:
Acquisitions
Advantages &
Disadvantages of Buying An Existing Business, Steps
in Acquiring a Business, Evaluation of an existing business,
Methods for determining the value of a business. ;
Session 9:
Global Opportunities for Entrepreneurs
Benefits of Going
Global, Strategies for Going Global, The Procedure of
Entering the Global Market, Barriers to International
Trade, Essential Guidelines for being successful in
the Global Market.
Session 10:
Determining Financial Requirements
Assessing the
need for capital, Guidelines for Financing Growth, Estimating
Expansions Costs.
Session11:
Obtaining Finance for Growth
Using Leverage
as a Strategic tool, Pre-requisites for Obtaining Finance,
Various Sources of Finance, Alternative Sources of Finance.
Session 12:
Venture Capital Financing
The Concept &
Need for Venture Capital, Steps for Selecting the Right
Venture Capital Fund, Advantages and Disadvantages of
Venture Capital, Venture Capital Industry In India.
Session 13:
Managing and Improving Finances
Techniques for
Improving Cash Flow, Techniques for Reducing Costs,
Maintaining a strong credit and collection System, Maintaining
a Perfect Accounting System.
Session 14:
Case Discussion
Session 15:
Motivating Personal
Steps to Hire
the Right Employee, Guidelines for Motivating Employees,
Building Successful Teams, Performance Evaluation (Uses,
Methods & Mistakes).
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